Open Access publication by Dr Ronja Zientara and Professor Müller-Seitz on path dependency and path creation

The article by Dr Ronja Zientara and Professor Müller-Seitz explores the question of how companies can manage the balancing act between a traditional and a newly established path. The author duo show how the tension between the two could be managed productively and how it did not result in a pure paralysis of the old and new paths. The article is freely accessible at the following URL: http://doi.org/10.1111/emre.12656